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Cisco Snatches Up WebEx

March 20th, 2007  |  Published in Webinars  |  1 Comment

Late last week Cisco agreed to acquire webinar firm WebEx for $3.2 billion in cash (press release). WebEx in 2006 generated nearly $50 million in profit on about $380 million in revenue. They have $300 million or so in cash on hand, so the net deal value is $2.9 billion. Under the terms of the agreement, Cisco will commence a cash tender offer to purchase all of the outstanding shares of WebEx for $57 per share. Ouch, that is a pretty steep price per share I would think.

There is some more detailed analysis and commentary here:

  • Q&A: Inside Cisco’s $3.2 Billion WebEx Bet (Network World)
  • WebEx: What Cisco Gets From Acquisition (Linux World)
  • Why Cisco Bought WebEx (O’Reilly Radar)

WebEx may be the leader from market share point-of-view, but it

Responses

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  1. Renee says:

    March 21st, 2007 at 9:33 am (#)

    Hey Tommy. Nice article! Thanks for mentioning Yugma in your article. Our team is extremely excited with the many new features that we will be rolling out soon. Keep an eye on us! In fact, if you look at our website you can see how easy it is to have a customizable widget FOR FREE loaded on your homepage or anywhere you wish . . . blog, email etc.

    Thanks again! Renee’

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About the Author

Hi, I'm Tommy. I'm an interactive marketing executive, writer, tech geek, and sometime designer. I live in St. Louis, Missouri. I currently work as a marketing consultant.

weBranding is my creative outlet, testbed, and digital playground. You’ll find articles and posts about interactive marketing, online publishing and community development, information architecture, graphic design, gaming, and all things digital. To contact me you can send an e-mail to tommy [at] weBranding [dot] org.

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