This has been out for awhile but forgot to mention it. Google has added another valuable search engine optimization (SEO) tool to their arsenal. Google Insights for Search allows you to compare key words and see how they perform against each other. You can compare:

Categories: narrow data to specific categories, like finance, health, and […]

comScore recently released its July ‘08 data on videos viewed online. I don’t think anybody is surprised Google dominated, but I don’t think anybody would think they’d have almost 50 percent market share.
According to the figures more than 11 billion videos were viewed in July. Of that 11 billion, Google (including YouTube) accounted for almost […]

Now I wouldn’t suggest that Google Trends is a proxy for the brand strength of a company, much less a national politician, but search trends are good for a quick snap-shot of what is going on. And this graph is telling to say the least. As you might expect Sarah Palin came out of nowhere, […]

This is the first ad in an estimated $300 million dollar campaign from Microsoft. I guess I am dense, cause I just don’t get anything about it. Not a single thing. It is terrible on every level. I mean it couldn’t be a more night and day difference when you compare it to the long […]

Viral ad for EA sports just released (8/26) for Tiger Woods PGA Tour ‘09. Titled Square Peg, Round Hole. Great stuff.

A study by the University of Michigan and ForeSee Results, which measures consumers’ online satisfaction, found something about Google that I think often goes unmentioned, Google provides the best search results. In fact, Google’s consumer satisfaction increased more than 10 percent from their previous years ranking:
Google posted the highest score in its sector since the […]

I am so sick of reading article after article that declares with authority that “advertising is dead.”
Industry pubs and business journals declare that the Internet, digital video recorders (DVRs), social networking sites, YouTube, and viewer submitted news sites like Digg have moved us into a “post-advertising” age.
Has the Internet and user controlled technology changed the […]

I have to admit I am a little surprised by these numbers:
NBC Universal’s Olympics coverage is drawing huge audiences, helped by the extravagant opening ceremony and swimming star Michael Phelps, and setting the stage for what could be record TV ratings for the Games. NBC Universal said the first two days of the Beijing Olympics […]

I went out to get my mail yesterday and noticed an over-sized postcard mailer for Dollar General. The offer was they’d give me $5 off my next purchase of $20 or more. I though great, cause about once a week I get all my cat related items at Dollar General which usually totals around $20 […]