weBranding
  • Home
  • About
  • Blog
  • Articles
  • White Papers
  • Services
  • Resume
  • Contact
  • Blog Categories
    • Advertising
    • Blogs
    • Books
    • Branding
    • Business
    • Culture
    • Design
    • Email Marketing
    • Gaming
    • Getting Things Done
    • Great Creative
    • Interactive Marketing
    • Marketing 101
    • Music
    • Photography
    • Podcasting
    • Reading Materials
    • Research
    • Sports
    • Stuff
    • Support
    • Technology
    • Video
    • Webinars
  • Subscribe via RSS

Advertising

Great Creative: Save Trees, Trees Save

July 12th, 2008  |  by Tommy  |  published in Advertising, Great Creative


Great Creative: Joan Rivers GEICO Ad

July 5th, 2008  |  by Tommy  |  published in Advertising, Great Creative, Video


What Do You Know? (About Marketing)

July 1st, 2008  |  by Tommy  |  published in Advertising, Branding, Marketing 101

More than three years ago marketing guru Seth Godin put together a long list of “what every good marketer knows.” As it said it wasn’t a “carefully planned manifesto” but a “riff.” The whole list is here, but I pulled a few of his bullet points I felt were the most important.

Low price is a […]

Great Creative: Durex Print Ad

June 15th, 2008  |  by Tommy  |  published in Advertising, Great Creative


Great Creative: E*Trade TV Spot

June 9th, 2008  |  by Tommy  |  published in Advertising, Great Creative, Video


TBS Annoying Interstitial Commercials

June 5th, 2008  |  by Tommy  |  published in Advertising, Video

I’ve noticed this as well and it is a trend that needs to stop sooner rather than later. As Jason notes:
See what they did there? They paused the TV show, ran a little mini-commercial for some show that no one cares about, and then returned to the last two seconds of the segment before going […]

Cool Video About Ads in Times Square

June 4th, 2008  |  by Tommy  |  published in Advertising, Branding, Video

The One Times Square building is empty. Why? Because the owner can afford it by selling ad space alone. It costs $300,000/month to advertise on that structure—one of things you’ll learn in this behind-the-LED-screens look at Times Square.

Billboards Ads Just Got “Smarter”

June 3rd, 2008  |  by Tommy  |  published in Advertising

For close to 20 years I’ve made a very nice living off advertising, yet that doesn’t mean as a consumer I like being bombarded 24/7. One type I really dislike is outdoor/billboard ads. Well this new technology is adding the one thing that billboards have always lacked, demographic data.
For the most part, they are still […]

Great Creative: Eskom Outdoor

May 30th, 2008  |  by Tommy  |  published in Advertising, Great Creative


Great Creative: Mr. Clean Outdoor

May 26th, 2008  |  by Tommy  |  published in Advertising, Great Creative


Great Creative: Rainbow Lottery Billboard

May 17th, 2008  |  by Tommy  |  published in Advertising, Great Creative

TBWA\Vancouver won a Bronze ‘08 Clio for this billboard for the BC Lottery Corporation.
[Found via AdPulp]

Great Creative: WD-40 Ad

May 16th, 2008  |  by Tommy  |  published in Advertising, Great Creative


Brand Association Web Site

May 6th, 2008  |  by Tommy  |  published in Advertising, Branding, Business

Brand Tags is a neat site that asks people to cite what they think of when presented with a particular brand and then displays the results as tag clouds. For instance see what folks think of VW, Nike, Apple, and Google.

How Big Is Google?

April 21st, 2008  |  by Tommy  |  published in Advertising, Business

The New York Times Bits blog has some interesting analysis based on Google’s financial numbers they released last week.
As best as I can tell, Google sells more advertising than any company in the world. This year Morgan Stanley estimates Google’s total advertising revenue will be $21.9 billion. Excluding the payments it makes to companies that […]

Federated Media Gets Funding

April 17th, 2008  |  by Tommy  |  published in Advertising, Business

Federated Media Publishing, founded by John Battelle, is one of the top ad networks for blogs has just received a $50 million investment from Oak Investment Partners. This is pretty interesting news. Rumors had it that the company turning down a $100 million buyout offer and some have estimated it has a value of around […]

« Previous Entries

boeing_ad.jpg orion_moon_ad.jpg 3m_glass_outdoor.jpg tide_empire_state_building.gif jobsintown_ad_1.jpg heineken_elvis_eu.gif 3d_direct_mailer.jpg huffington_names_poster_sm.jpg australia_post_ad.jpg


© Copyright 1995-2008 weBranding. All rights reserved.
Powered by WordPress 2.5 using the Gridline Lite theme by Graph Paper Press.