February 16th, 2010 | by Tommy | published in Branding, Design
Via uber design firm Pentagram:
Today the New York Philharmonic announces its 2009–2010 season and introduces a new graphic identity designed by Paula Scher. The identity coincides with the arrival of Alan Gilbert, the Philharmonic’s next music director, and acknowledges the orchestra’s long heritage of distinguished conductors by taking as its inspiration the graphic line of [...]
February 12th, 2010 | by Tommy | published in Branding, Business, Design
At the last ad agency I worked at we had the account for Zebra Technologies, one of the largest barcode printer manufacturers in the world. I never worked on the account, but I have to admit I found all the potential uses for barcodes to be pretty interesting. I also felt like the industry didn’t [...]
February 7th, 2010 | by Tommy | published in Design, Interactive Marketing
Arizona-based marketing firm Forty was tasked with the revamping of John McCain’s website for his upcoming Senate race. In this post they walk you through the design and development process from the initial concept to implementation (old site). Well worth a read and the comments are just an interesting as the post.
January 21st, 2010 | by Tommy | published in Branding, Design
I think it would be safe to say I am not a fan of Microsoft’s design and identity management. If you compare it with their competitors, Google and Apple for example, it is subpar to say the least. So with that said Microsoft has released their identity package for Office ‘10. Per a post called, [...]
January 14th, 2010 | by Tommy | published in Design
[Found via Beautiful Life]
December 17th, 2009 | by Tommy | published in Design, Interactive Marketing
The phrase “above the fold” often used in Web design circles is nothing new. It has been used in the newspaper industry for at least a 100 years, to note that content above the fold of the paper is more likely to be read then content underneath it (or on the other side). In Web [...]
October 19th, 2009 | by Tommy | published in Design, Music
Just a wonderful letter from Mick Jagger to Andy Warhol about the design of a Rolling Stone’s album cover. Got to love the total of the creative input includes, “do whatever you want and let me know how much to pay you.”
[Found via Letters of Note]
October 9th, 2009 | by Tommy | published in Design
In the January of this year Information Architects was asked to pitch a redesign (click here for a larger image) of the Swiss newspaper Tages-Anzeiger. They didn’t win, but my gosh their concepts are just beautiful.
Hi, I'm Tommy. I'm an interactive marketing executive, writer, tech geek, and sometime designer. I live in St. Louis, Missouri. I currently work as a marketing consultant.
weBranding is my creative outlet, testbed, and digital playground. You’ll find articles and posts about interactive marketing, online publishing and community development, information architecture, graphic design, gaming, and all things digital. To contact me you can send an e-mail to tommy [at] weBranding [dot] org.
