weBranding
  • Home
  • About
  • Blog
  • Articles
    • Five Simple E-mail Marketing Tips
    • Mandatory Elements for Business e-Newsletters
    • The 411 on E-mail Testing
    • What is the Value of Text vs. HTML E-mails?
    • The Hows & Whys Behind E-mail Marketing
    • What’s the Best Time to Send Your e-Newsletter?
    • Effective E-mail Subject Lines
    • How to Improve E-mail Open Rates
    • Four E-mail Marketing Ideas
    • Key Benefits of Landing Pages
    • A Tip on Writing Google AdWords
    • Get the Most Out of Google AdWords
    • Simple Search Engine Optimization Tips
    • Four Easy Tips to Improve Your Next Presentation
    • Nine Tips to a Great Webinar
    • Choosing a Webinar Vendor
    • Conducting a Successful Webinar
    • Four PowerPoint Presentation Tips
    • Create a Winning Press Kit
    • Campaign Development Checklist
    • Why Commercials are Like Airline Tickets
    • The Third Dimension
    • Pricing Into Oblivion
    • Proving the Value of PR
    • Trust And Loyalty Go Hand-in-Hand
    • How to Conduct a SWOT Analysis
    • Digging Up Your Best Prospects
    • Create Better Ads
    • Learn From Spying
    • Why Waste Space?
    • Tips For An Effective Opt-in Form
    • The Unique Selling Proposition Explained
    • Five More E-Mail Subject Line Tips
    • The Hows & Whys Behind E-mail Marketing
    • What's the Best Time to Send Your e-Newsletter?
  • White Papers
    • A Corporate Web-Based e-Newsletter Is Within Reach
    • Enhance Lead Generation & Sales With e-Newsletters
    • e-Newsletters: Increased Sales & Profitability
    • Learn To Use e-Newsletters Smartly
    • Five Steps To Plan A Strategic e-Newsletter Program
    • Utilizing Web Meeting Tools As An Operational Advantage
    • Six Simple e-Newsletter Publishing Tips
    • Conducting a Successful Webinar
    • Enhance Lead Generation & Sales With e-Newsletters
    • e-Newsletters: Increased Sales & Profitability
  • Email Gallery
  • Services
    • Marketing Consultation
    • Site Development
    • Interactive Marketing
  • Contact
  • Subscribe via RSS

Design

Delta Customer Redesigns Their Site

July 28th, 2010  |  by Tommy  |  published in Design

It has happened to all of us. We’re using Wi-Fi in a hotel, airport, or coffee shop that prides itself on customer service, but you are presented with a crappy looking log-in portal where you need to put in some password or verify something before you can access the Internet. Well, if you’re Zach Klein [...]

Brand New Conference Announced

July 25th, 2010  |  by Tommy  |  published in Branding, Design

Now this is something I’d like to attend. The Brand New Conference will be hosted in New York City on November 5. The Brand New Conference is a one-day event organized by UnderConsideration, focusing on the practice of corporate and brand identity—a direct extension of the popular blog, Brand New. The conference consists of eight [...]

Color Usage By The World’s Largest Brands

July 17th, 2010  |  by Tommy  |  published in Branding, Design

COLOURlovers, one of the coolest sites on the Internet about color usage, has a neat roundup taking a look at some of the most recognizable color identities in the world.

Quote Of The Day

April 14th, 2010  |  by Tommy  |  published in Design

Another thing they don’t teach you in design school is what you get paid for [....] Mostly, designers get paid to negotiate the difficult terrain of individual egos, expectations, tastes, and aspirations of various individuals in an organization or corporation, against business needs, and constraints of the marketplace [....] Getting a large, diverse group of [...]

Quote Of The Day

April 2nd, 2010  |  by Tommy  |  published in Branding, Design

I asked him if he would come up with a few options. And he said, “No. I will solve your problem for you. And you will pay me. And you don’t have to use the solution. If you want options, go talk to other people. But I’ll solve your problem for you the best way [...]

How People Use Firefox

March 28th, 2010  |  by Tommy  |  published in Design, Technology

This is pretty darn interesting. Alex Faaborg, who is the Principal Designer on Firefox, has posted a study on how people use the application, with a heat map that highlights the most and least used menu items. As you might expect Bookmarks got the most use by far, followed by copy and paste. Copy was [...]

1993 Steve Jobs Inverview About Paul Rand

March 25th, 2010  |  by Tommy  |  published in Design, Video

It should be noted Rand designed the NeXT logo for Jobs.

Clever Branding From Cortney Cassidy

March 17th, 2010  |  by Tommy  |  published in Branding, Design

The New NY Philharmonic Logo

February 16th, 2010  |  by Tommy  |  published in Branding, Design

Via uber design firm Pentagram: Today the New York Philharmonic announces its 2009–2010 season and introduces a new graphic identity designed by Paula Scher. The identity coincides with the arrival of Alan Gilbert, the Philharmonic’s next music director, and acknowledges the orchestra’s long heritage of distinguished conductors by taking as its inspiration the graphic line [...]

Mood Boards for Designers

February 15th, 2010  |  by Tommy  |  published in Design, Video

« Previous Entries

About the Author

Hi, I'm Tommy. I'm an interactive marketing executive, writer, tech geek, and sometime designer. I live in St. Louis, Missouri. I currently work as a marketing consultant.

weBranding is my creative outlet, testbed, and digital playground. You’ll find articles and posts about interactive marketing, online publishing and community development, information architecture, graphic design, gaming, and all things digital. To contact me you can send an e-mail to tommy [at] weBranding [dot] org.

Subscribe via RSS >>




Latest Marketing Articles

Four E-mail Marketing Tips
Effective e-mail marketing isn't as complex as many people might expect, but that doesn't mean you can be successful if you don't follow some straightforward strategies and tactics that will help you maximize your e-Newsletter's return-on-investment.

Create Better Ads
I think it is safe to say that no one starts out trying to create a bad ad. But lets face it, it happens all the time. To ensure you create the most effective ads possible, always consider the following criteria.

Simple SEO Tips
To increase site traffic you need to employ two corresponding, yet very different methods to help your site pull top rankings with the major search engines: optimization and advertising. Optimization makes your site search engine friendly using design, coding and content. Advertising lets you buy your way to the top.

Four PPT Presentation Tips
In order to create effective PowerPoint (PPT) presentations, you first need to outline the purpose of the presentation, decide how large your audience is, and then design and deliver the presentation in the allotted time.

More Articles >>




© Copyright 1995-2010 weBranding. All rights reserved.
Powered by WordPress 2.8.6 & GoDaddy.